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Market Status and Forecast of LVT Flooring

Update:2018/12/26 14:47:57 Views:118

What is LVT?

       LVT is one of the best-selling products on the flooring market, and its applications in commercial facilities, hospitals and homes are growing rapidly. It not only squeezes the market share of other products in polyethylene flooring, but also squeezes the share of hardwood flooring and ceramic tiles as well as carpets. One of the advantages of LVT is its high degree of imitation, surface texture and embossed effects making it almost indistinguishable from imitation objects. In addition, LVT is very different from traditional plastic floor leather, and is made into a thicker plate with shapes and sizes in line with popular specifications. LVT also has thoughtful considerations in terms of installation. Or adopt a certain lap joint structure, or use self-adhesive technology, or directly adhere to the floor substrate, and can also be equipped with a special underlayer to meet various requirements.

LVT flooring

      LVT production process In the middle of the last century, Kentile was the first to introduce polyethylene floor tiles. In the past 10 years, LVT's innovation in design and performance has greatly increased the potential for such products. In the past few decades, the LVT in the US market relied heavily on imports. There are several manufacturers in China. Some companies that operate LVT cooperate with foreign manufacturers. A large number of LVT products are manufactured in Asia. Many of Asia's products are low-cost, but there are also some high-performance and design products that are comparable to Western products.

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LVT's advantage

      Market observers estimate that domestic LVT consumption in 2015 reached 1.185 billion US dollars, up nearly 8% from 2014, accounting for 12% of total US floor sales, surpassing laminate flooring, less than 1.1 billion The US dollar also exceeded the vinyl sheet metal ($600 million). Now, LVT's share is less than half of hardwood flooring and tiles, but its growth is the fastest. "FloorCoveringNews" (a famous American material industry information website) previously reported that in 2017, the elastic floor will continue its brilliant trend in 2016, and the LVT, WPC and SPC series of elastic flooring will show positive growth. Analysts also attribute this significant growth to LVT, while manufacturers believe that the rising sub-categories of LVT: WPC (Wood Plastic Composite) and SPC (Stone Plastic Composite) are the main reasons for sales growth. In addition, LVT has opened up the market especially in the commercial sector, making the visual effects of wood appear in places that have not been seen before, such as hospitals. LVT can also have a stone appearance, but the advantages in price and performance are not achieved by traditional stone or even porcelain.

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The development trend of LVT

       In 2016, LVT and its sub-sales accounted for 42.3% of residential revenues and 67.6% of residential revenues. Analysts expect that these numbers will not decline in 2017 and will continue to reflect the strong growth in this category. In 2016, total sales of resilient flooring increased by 19.7% from $2,924 million in 2015 to $3.49 billion, a growth rate that is almost four times that of the industry. In addition, sales of flexible flooring accounted for 16.5% of the total sales of the entire flooring industry, the highest among all hard flooring. Industry experts predict that 2017 sales of elastic flooring will continue, especially today's waterproof products are increasingly popular with consumers. Industry experts also said that WPC and SPC will achieve rapid growth, while other categories of flooring will continue to lose the overall market share. Especially for the laminate flooring, due to the inability to solve the water and noise problems well, with the emergence of WPC and SPC products, it will be more impacted.

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